DIOR CRUISE COLLECTIOIN ONLINE SHOW

July 22, 2020 20:45 Paris time

For the 2021 Cruise show, Maria Grazia Chiuri staged her collection with a striking spectacle in Lecce, Italy, a region close to her heart. Celebrating the magical beauty of arts and crafts, the show – which is being held behind closed doors — is illuminated by Marinella Senatore’s Luminarie, and set to the rhythms of a cathartic dance by the La Notte della Taranta Foundation, choreographed by Sharon Eyal; while the erudite music of Paolo Buonvino enchants these priceless rites anew. In a subtle tribute to local savoir-faire, Dior silhouettes bear the motto of the workshops at the Costantine Foundation – “Amando e Cantando,” a virtuoso dialogue in the name of excellence. Echoing Christian Dior’s iconic Miss Dior dress from 1949, the artist Pietro Ruffo imagined a field with a constellation of wheat sheaves evoking a summer landscape. A narrative of untamed nature is transposed onto shirts and shorts. True treasures of refinement, dresses punctuated with flowers and butterflies adorn the Tombolo, a precious traditional embroidery perpetuated by Marilena Sparasci. These are emblems of Puglia’s rich heritage, a source of infinite inspiration.

“During this period, I sought to give collective efforts a new dimension. Despite the disadvantages of distance, bringing a different perspective to our daily lives has given us strength and imagination,” says Maria Grazia Chiuri, who for this Cruise show has chosen to reconnect her creative passion with the region of Puglia, a place close to her heart. Texts by the anthropologist Ernesto De Martino dedicated to the region’s traditions – which have influenced authors including Germano Celant and Georges Didi-Huberman – led her to explore their roots. Puglia and its different energies, where magical beliefs such as Tarantism live on, have become in this particular context a concrete form of utopia, a new reading of the world.

Watch the show:
dior.com/…/women…/ready-to-wear-shows/cruise-2021-collection

See the report from the show:
dior.com/…/women…/ready-to-wear-shows/cruise-2